Advertising and Memory Essay Example | Topics and Well Written Essays - 750 words

Advertising and Memory - Essay Example This essay "Advertising and Memory" outlines how advertising affects our memory and creates "a false experience effect". A perfect example of how advertising makes use of this effect can be demonstrated using the Nestle advert. The Nestle advert picturing a family happily enjoying Nestle cookies while laughing on a beach or around a fire may make an individual think that the images are true. Additionally, these images may stick on one’s mind; thus, he or she may start picturing the events in the ad as real memories of his or her life. ‘False experience effect’, as well as how people perceive themselves and reality can have profound effects on their purchasing habits. This is because it gives one an impression that the images being displayed in the advert occurred, yet in the real sense; the experience never occurred. The impact of advertising is also influenced by implicit memory. This is a type of memory whereby previous memories assist in task performance without conscious awareness of such experiences. Implicit memory is important to advertisers because of various reasons. Implicit memory concerns itself with how people behave, and not what they recall. On the other hand, advertisers are interested in consumer behavior and not the manner in which advertisements are consciously remembered, because the customer behavior towards an ad will either result to an increase in sales or not. Advertisers have to reconsider the use of implicit memory while placing ads, for they determine the success of the advertising campaign.

Financial management Essay Example | Topics and Well Written Essays - 500 words - 2

Financial management - Essay Example This is due to the credit extended in the first month of the operations. Moreover, the credit should equal to CBM has performed extremely well during the course of 9-months. Their cash collecting policy has worked well in generating enough cash for the following months. The cash collected has been incremental due to rising revenues. The company has low uncertainty in its revenue stream which locates them in a good position to finance their fixed assets requirement at appropriate time of the year. (Gitman, 2007) The minimum cash policy at the end of the month has served them well in making payments on time. On average they have surpassed their minimum cash requirement by a substantial margin which is a positive sign for any credit lending firm. The only month which has brought up concerns due to operational activities is April where the company had a cash deficit of $7,500. (Horngren, 2008) Other than April, the company has been in a cash deficit in June which was primarily because of investment in plant and income tax payment which totaled to $150,000. These expenses occur once or twice a year therefore; it is understandable to have a cash deficit for that month. Other than these abnormal payments, the company has fixed payments totaling to $60,000 which encompasses salaries, lease and miscellaneous costs (Brigham & Houston, 2009). Over the 9 months, they have been successful in making the fixed payments as well as the variable payments effectively. As a bank manager, I would like CBM to be my client for three reasons. Firstly, keeping in view their cash budget, the company has been experiencing growth in their revenues during the entire course. This creates positive sentiments about the company and one can project its prospective future. Moreover, growth in revenue could also indicate growing market share and increase in power over price. (Proctor, 2009) Secondly, their cash collection policy has been stringent. They have collected

Factors That Affect The Pricing Decision

Factors That Affect The Pricing Decision In Finland, Lukka and Granlund (1996) observed that product cost information had its greatest importance in pricing, tendering and cost reduction decisions. In Italy, Cescon (1999) noted the most important uses of product costs were in cost reduction, pricing, make-or-buy and investment decisions, and its least important role related to decisions about distribution channels. Based on the above quotations, the costs of the product, its inputs including the amount spent on product development, testing, and packaging required to be taken into account when a pricing decision is made. Therefore, product costs are very important to make a pricing decision. In Australia, Joye and Blayney (1990) found that product costs were of major importance in the pricing decisions of the majority of companies. Therefore, cost is a  major factor that will affect pricing decisions. Variances between actual and  budgeted cost are inherent in business. Actual cost may not correspond  with budgeted cost, thus, it is important to have a thorough planning on  how can these cost affect company profit. Profit planning must take into account expected changes in cost. An   increase in cost with no corresponding change in selling price will   greatly affect company profits. Thus, the ability of the enterprise to limit suppliers bargaining power as to control the price of raw materials and production will be greatly influence the pricing decision. A products cost can be classified as fixed or variable costs, according to whether the volume changes. quoted by Dominiak Louderback, 1997. Fixed cost is the cost that  remains the same regardless of the level of production or the level of sales such as property taxes, rent, advertising, insurance, and utilities. Moreover, variable cost is the cost that changes in a directly proportion to changes in production volume such as sales commission, packaging, labeling and shipping costs. In many manufacturing companies, labor costs remain constant over wide ranges of output, so managers can consider labor as a fixed cost for many short-term output decisions. In addition, most overhead costs change only when managers decide to restructure the company, so these costs do not change as output fluctuates from day to day. The only cost that definitely does go up and down with production is the material cost. Hence, the cost of material will increase especially when economic downturn and the price of product will increase eventually. In spite of all, the product cost information was significantly more important when used directly in decision making. This may be because product cost information may be regarded as being more important when it is actually being used in a decision rather than as a guide for possible future decisions. Product cost information may be significantly more important in continuous production process manufacturing than in discrete-part and assembly manufacturing for product mix, output level and product discontinuation decisions because continuous production processes lead to the production of many different products for which a variety of product related decisions will need to be made. DISTRIBUTION(PLACEMENT) Placement under marketing mix involves all company activities that make the product available to the targeted customer, quoted by Kotler and Armstrong, 2004. With this, the easier the targeted customers can get the product, the more success of your company in distributing product. Distribution is getting your product to the consumer. Once you know your market area and have safely processed and packaged your product, you have to place it where your customer can buy it. On a general note, while planning placement strategy under marketing mix analysis, companies consider six different channel decisions including choosing between direct access to customers or involving middlemen, choosing single or multiple channels of distributions, the length of the distribution channel, the types of intermediaries, the numbers of distributors, and which intermediary to use based on the quality and reputation, quoted by Proctor, 2000. Therefore, distribution is important because it affects sales, profits and competitiveness. It can contribute up to fifty percent of the final selling price of some goods. Without distribution even the best product or service will fails. Author Jean-Jacques Lambin believes that a marketer has two roles which are organizing exchange through distribution and organizing communication. Moreover, distribution can be classified by channels, coverage, locations, transportation, logistics and others aspects. Physical distribution or Place must integrate with the other Ps in the marketing mix such as price, product and promotion. For example, the design of product packaging must fit onto a pallet, into a truck and onto a shelf, prices are often determined by distribution channels, and the image of the channel must fit in with the suppliers required positioning. You can see how Coca Cola further integrate the timing of distribution and promotion in the Hall Of Fame later. In fact, they see distribution as one of their core competencies. In addition, geographical pricing is setting different prices for a customer in different parts of the world which is includes shipping costs. Therefore, there will be difference price on the same product in differences country. Although within a country, the same product will be charged to different prices, which may be caused by the urban or metropolitan area, income distribution and others factors. Apart from that, distribution strategy is influenced by the market structure, the firms objectives, its resources and its overall marketing strategy. All these factors are addressed in the section on selecting Distribution Channels. The first strategic decision is distribution intensity which include of intensive, selective and exclusive distribution. Intensive distribution aims to provide saturation coverage of the market by using all available outlets. For many products, total sales are directly linked to the number of outlets used such as cigarettes and beer. Intensive distribution is usually required where customers have a range of acceptable brands to choose from. In other words, if one brand is not available, a customer will simply choose another. The second one is selective distribution which involves a producer using a limited number of outlets in a geographical area to sell products. The producer can choose the most appropriate or best-performing outlets and focus effort on them. Selective distribution works best when consumers are prepared to shop around or they have a preference for a particular brand or price and will search out the outlets that supply. The last one is exclusive distribution which is an extreme form of selective distribution in which only one wholesaler, retailer or distributor is used in a specific geographical area. The next strategic decision clarifies the number of levels within a channel such as agents, distributors, wholesalers, retailers, franchisees, direct marketing and others. In some Japanese markets there are many intermediaries involved. In the marketing channel of distribution in Japan, especially in the retail sector, the number of retailers had been increasing from 1950s to the beginning of 1980s consistently. However, it has begun to decrease in the beginning of 1980s, explained by Hisao Fujimoto. Companies such as Ford, Ferrari, Toyota, and Nissan use specific dealers to make their products available, whereas companies such as Nestle involve a whole chain of wholesaler retailers to reach its customers. In conclusion, distribution is playing a big role in the pricing decision. The business communities should place the product efficiently and effectively, and set a reasonable price for selling. There is some advice for the consumer, that is consumer should shop for the best price as they can find regardless of how long the levels of distribution and how far the place of selling the product from you. ECONOMIC CONDITION Economic environment of the country is an important factor affecting the pricing decisions. Inflationary and deflationary conditions will also affect the pricing decision of a company. Inflation is a rise in the average price level of goods and services in an economy over a period of time. Money loses purchasing power during inflationary periods since each unit of currency buys progressively fewer goods. Consequently, inflation also reflects erosion in the purchasing power of money which is a loss of real value in the internal medium of exchange and unit of account in the economy. Therefore, a company should decrease the price of product when there is an inflation so the consumer will be afford to buy it. On 20 July 1993, Alan Greespan, chairperson of the Board of Governors of the Federal Reserve System, testified before a congressional committee. He said: The role of expectations in the inflation process is crucial. Even expectations not validated by economic fundamentals can themselves add appreciably to wage and price pressures for a considerable period, potentially derailing the economy from its growth path. However, deflation is a decrease in average price level of goods and services in an economy over a period of time. While lower prices may seem ideal from a consumers point of view at first, but deflation leads to rising of unemployment and falling in production, a situation from which it is extremely difficult to recover. Therefore, a company should charge a higher price on product when selling it so that it can be able to pay for salary of employees and covered the production cost. On the other hand, the prices are increased in boom period to cover the increasing cost of production and distribution. To meet the changing economic conditions, several pricing decisions are available such as price can be boosted to protect profit against rising costs, price protection system can be linked with the price on delivery to current costs and emphasis can be shifted from sales volume to profit margin and cost reduction. On March 16 alone, five days after the earthquake and tsunami and as the nations nuclear crisis was worsening, United States investors put $700 million into Japanese Exchange Traded Funds, according to the data from Trim Tabs, an investment research organization. That was twice the previous largest daily inflow on record, in 2003. After the earthquake, investors waited for two trading days before acting. But on Wednesday, March 16, after stocks in Tokyo fell by about 10 percent, investors in the United States responded by moving heavily into E.T.F.s. One reason may be that Japanese stocks still have far to go in their recovery. Though the Nikkei 225 index in Tokyo has bounced back from recent lows, it is still down 9.43 percent since before the earthquake.

Kachina/Katsina Doll :: essays research papers fc

We believe they (Kachina Dolls) are personifications of the katsina spirits, originally created by the katsinam in their physical embodiment. ..." - Alph H. Secakuku To understand the meaning of the kachina dolls, it is necessary to understand Hopi culture, because one does not exist without the other. It has been found that the Hopi's main ancestors were the Anasazi, a group of people who at about the time of Christ came to depend on agriculture. They represent various beings, from animals to clouds. They are believed to be in some form of hierarchy, a form of kingdom. Kachina dolls are depictions of masked men impersonating supernatural beings that predominate the Hopi, Zuni and Pueblo Spirit dances. These Spirits are believed to be descendants of a prehistoric people. They have lived in the Northern parts of New Mexico westward into Arizona near Flagstaff for some fifteen hundred years. To honor them they have many sacred dances throughout the year. The dolls which contain the kachina spirits are often given to children to remind them of their heritage and of their Gods. However, the Kachina Dolls are not just toys, but objects to be treasured and studied. Through these dolls they learn about Kachinas as part of their religious training and background. In Pueblo Indian religious practice, any of more than 500 divine ancestral spirits who act as intermediaries between man and god. They will allow themselves to be seen by the community if the men properly perform a traditional ritual while wearing kachina masks. The spirit painted or carved on the mask is thought to be actually present with the performer, temporarily transforming him into a Kachina spirit. The identity of the spirit is depicted not by the form of the doll, which is usually simple and flat, but primarily by the applied color and elaborate feather, leather, and, occasionally, fabric ornamentation of its mask. Also the identity of a true Kachina doll is depicted and then carved of cottonwood root. One of the purposes is to help bring the rain for the crops to grow and since the cottonwood is always found near water, the Kachinas are carved from it’s roots. The roots from which the dolls are carved are chosen with care, since they are seen to draw life and precious moisture from the earth. Very few dolls were carved out of a single piece of wood. The arms and legs and head were carved separately and glued to the torso.

Christine Taylor Succeed

How did Christine Taylor succeed in evolving the local dog-washing service she developed as a teenager into an international franchise business? Christine Taylor grew up as a child in a physical environment that allowed her to succeed. She worked in a bait and tackle business that was owned by her parents in which the only thing acceptable was hard work. This environment allowed her to study hard in school and create a drive within her to succeed. Through her studies and research, you decided that she wanted her business model to be a franchise with Aussie Pooch Mobile.Christine felt that this will be the best way to grow and expand her business. She also knew that there is a market for her mobile dog wash business but it required bringing on the right people (franchisees), with a good business model that was low in fees and the processes & training offered by APM. She also believed that focused in a niche business and a great promotional strategy will allow Aussie Pooch Mobile to at tract customers as well as new franchisees. Her use of designing the trailers to be a moving billboard will give her great word of mouth advertising.The process and design of her business will enable franchisees to deliver both quality & efficient dog washing service. In planning for future expansion, what strategy should Christine Taylor adopt for APM and why? Australia is a large territory that will have pockets in which the population is very dense. Christine Taylor’s Aussie Pooch Mobile concept will only succeed in geographical areas that are highly populated and modernized. In order for her franchisees to have utilities hook up for water & electricity, she realizes that she must expand to suburban type landscapes.Being in a populated area, this will allow word of mouth advertising that will foster new and repeat customers. Having the potential to make money will attract and recruit new franchisees to buy into APM’s concept. In looking at the charts provided, there is a lot of opportunity for APM to grow and expand successfully. However, they will need to move quickly because there are 19 other companies that offer comparable services that may seize the opportunity of growth first. Christine should first target the two larger populated areas than Queensland which will be New South Wales & Victoria.

Final Report

Submitted to CHITKARA BUSINESS SCHOOLIn partial fulfillment of the requirement for the award of degree ofBachelor of Commerce 2015-2018 Submitted by: Supervised by:Sanchit Grover Dr. Rashmi Aggarwal 1520991298 Professor CHITKARA BUSINESS SCHOOL CHITKARA UNIVERSITY2018 CERTIFICATE OF INTERNSHIP COMPLETION CANDIDATE'S DECLARATION I hereby declare that the major project which is presented in this report entitled â€Å"EMPLOYMENT RETENTION AND MOTIVATIONAL STRATEGIES † † submitted in the partial fulfillment of the requirements for the award of the BCOM FINAL YEAR to the Chitkara University, Punjab Campus is an authentic record of my own work carried out at Chitkara University, Punjab Campus. The material embodied in this project work has not been submitted to any other university or institution for the award of any degree. SANCHIT GROVER 1520991298 AcknowledgementIn performing my project, I have taken the help and guideline of some respected Persons, who deserve our greatest gratitude. The completion of this project gives us much pleasure. I would like to show my gratitude to Professor Dr. Rashmi Aggarwal for giving guidelines for project throughout numerous consultations. I would also like to expand my deepest gratitude to all those who have directly and indirectly guided me in writing this assignment. I extend my gratitude to my managing director Mr. Rajesh Kumar , my Head Mr. Dushyant Yadav and all my colleagues, friends for their support, guidance and assistance for ongoing industrial training and for preparing the project report. I thank all the people for their help directly and indirectly to complete my assignment. Sanchit Grover1520991298Executive summaryI did my internship in RCMICCI, Chandigarh. In today's competitive world NGO have become more and more popular. In this organization I worked under the Managing Director, Mr. Rajesh Kumar.. Non-governmental organizations,  nongovernmental  organizations, or  nongovernment organizations, commonly referred to as  NGOs, are usually  nonprofit  and sometimes international organizations independent of governments and international governmental organizations (though often funded by governments)  that are active in humanitarian, educational, healthcare, public policy, social, human rights, environmental, and other areas to effect changes according to their objectives. They are thus a subgroup of all organizations founded by citizens, which include clubs and other  associations  that provide services, benefits, and premises only to members. Sometimes the term is used as a synonym of â€Å"civil society organization† to refer to any association founded by citizens,  but this is not how the term is normally used in the media or  everyday language, as recorded by major dictionaries. The explanation of the term by NGO.org (the non-governmental organizations associated with the United Nations) is ambivalent. It first says an NGO is  any non-profit, voluntary citizens' group which is organized on a local, national or international level, but then goes on to restrict the meaning in the sense used by most English speakers and the media:  Task-oriented and driven by people with a common interest, NGOs perform a variety of service and humanitarian functions, bring citizen concerns to Governments, advocate and monitor policies and encourage political participation through provision of information. CHAPTER- 1 Introductory ChapterEmployment Retention Employment Retention is basically the ability of an organization to retain the employees. It is possible to present employment retention through statistics. Consideration is employment retention is related to the efforts of employers in retaining the employees in their workforce.   Retention becomes the strategies rather than the outcome There should be a distinction between the top performers and low performing employees and the efforts to retain the employees should be targeted as valuable. Employee turnover  is a symptom of deeper issues that have not been resolved, which may include low  employee morale, absence of a clear career path, lack of recognition, poor employee-manager relationships or many other issues. A lack of satisfaction and commitment to the organization can also cause an employee to withdraw and begin looking for other opportunities. Learning from study: Retention and motivation strategies help organizations to attain organizational efficiency on one hand by increasing the productivity and profitability while on the other hand it satisfies the individual's needs of employees by reducing stress, job insecurity and increasing loyalty and commitment and job satisfaction. Motivation and retention are considered as valued tool for organizational performance and achieving quality of work life. In the present era of competition and globalization there is a need to pay attention towards the employees motivation and retention in order to achieve growth and success and developing such a work environment where employees enjoy their work and give their best. Introduction to my workplace:Company Name is ‘RCMICCI', RCMICCI, was registered with the Registrar of Societies, Under Societies Registration Act XXI of 1860 Under No. 55/63 of 2006, in New Delhi. The association brings together all the exhibition organizers, managers, designers ; stand contractors, freight forwarders, services ; facilities providers, venue owners etc. so that there is a common platform for them.. Sub category is Indian Non- Government Organization. Primary location is Delhi. Main language of this organization is English. Registered address of this company is Plot no. 316, Park View Plaza,   Ajmal Khan Road, Karol Bagh, New Delhi-110005, India . RCMICCI is a proactive and dynamic multi-state apex organization working at the grass-root level and with strong national and international linkages. The Chamber acts as a catalyst in the promotion of industry, trade and entrepreneurship. RCMICCI, through its research-based policy advocacy role, positively impacts the economic growth and development of the nation.RCMICCI is more than an organization of the business community, as it lives by the chosen motto ‘In Community's Life ; Part of It' and contributes significantly to socio-economic development and capacity building in several fields. Besides the trade promotion and business development RCMICCI is committed to the upliftment of its members through various methods RCMICCI (Reserve Category & Minority Indian Chambers of Commerce and Industry).We are an organization working for the growth of business to the Reserve Category and Minority based MSME industries and large scale industries wide organizing the regular interactive sessions with the sectors giants like Buyer Seller meet, Trade Fairs, Seminars, Etc.Project Undertaken The topic undertaken by me for research and project is Employment retention and motivational strategies. Employment Retention is basically the ability of an organization to retain the employees. It is possible to present employment retention through statistics. Consideration is employment retention is related to the efforts of employers in retaining the employees in their workforce.   Retention becomes the strategies rather than the outcome There should be a distinction between the top performers and low performing employees and the efforts to retain the employees should be targeted as valuable. Here, motivation plays the most important role as employees needs motivation to complete their tasks, may it be monetary or non monetary. Considering the case of NGO, where I've done my internship from, is an exclusive voluntary group of individuals operated not for profit or any commercial purpose, but to serve the general public and also enhance the industrial activities in different measure. India having huge unemployment rate makes the situation worse, this NGO helps the needy as much as possible. In the current scenario low income and job security are the biggest problems. Therefore, there is a pressure of NGOs in such areas with aiming to address the social challenges faced by that region. The NGOs engage staff to complete their agenda within their lifetime. 2.1) Introduction to Corporate2.1.1) Historical Background: Company Name is ‘RCMICCI', RCMICCI, was registered with the Registrar of Societies, Under Societies Registration Act XXI of 1860 Under No. 55/63 of 2006, in New Delhi. The association brings together all the exhibition organizers, managers, designers & stand contractors, freight forwarders, services & facilities providers, venue owners etc. so that there is a common platform for them.. Sub category is Indian Non- Government Organization. Primary location is Delhi. Main language of this organization is English. Registered address of this company is Plot no. 316, Park View Plaza,   Ajmal Khan Road, Karol Bagh, New Delhi-110005, India . RCMICCI is a proactive and dynamic multi-state apex organization working at the grass-root level and with strong national and international linkages. The Chamber acts as a catalyst in the promotion of industry, trade and entrepreneurship. RCMICCI, through its research-based policy advocacy role, positively impacts the economic growth and development of the nation. RCMICCI is more than an organization of the business community, as it lives by the chosen motto ‘In Community's Life & Part of It' and contributes significantly to socio-economic development and capacity building in several fields. Besides the trade promotion and business development RCMICCI is committed to the upliftment of its members through various methods RCMICCI (Reserve Category ; Minority Indian Chambers of Commerce and Industry).We are an organization working for the growth of business to the Reserve Category and Minority based MSME industries and large scale industries wide organizing the regular interactive sessions with the sectors giants like Buyer Seller meet, Trade Fairs, Seminars, Etc.2.1.2) Mission: In order to provide marketing opportunities to MSMEs within the country, certain theme based exhibitions / technology fairs etc.   organized by RCMICCI, focused on products and services offered by MSMEs specially for all reserve category and minority section of our society which   include technologies suitable for employment generation, products from specific regions or clusters (like   Food processing, Machine-tools, Electronics, Leather etc). Micro, Small ; Medium Enterprises would be provided space at concessional rates to exhibit their products and services in such exhibitions/fairs. Apart from above RCMICCI   also facilitates participation of MSMEs in the exhibitions / trade fairs / events being organized in various State   all over the country to exhibit their products and services. These exhibitions may be organized in consultation with the concerned stakeholders and industry associations etc. The calendar for these events may be finalized well in advance and publicized widely amongst all members. The calendar of events would also be displayed on the Web-site of RCMICCI. Participation in such events is expected to help the MSMEs in enhancing their marketing avenues by way of capturing new markets and expanding existing markets. This would also help them in becoming ancillaries, partners in joint ventures and sub-contracting for large companies. We provides strategies for expanding business , by organizing specialized business events and simultaneously working with the Government by providing policy suggestions which are essentially based on inputs collated from research and industry .2.1.3) Vision: We've seen children who have the potential to achieve alot in their life, but they lack achieving it because of lack of finance and resources. Many women capable of touching the skies are unable to attain their goals.our vision is to contribute the maximum of what we earn towards the education of all those poor students who are unable to spend on their education. We promote every small thing that would further contribute to the welfare of the nation as well as the citizens. Small startups by various households are being more and more encouraged. Further how can we forget the women empowerment. We encourage more and more women entrepreneurship so as to make the women of now with the best potential and who are capable of being independent of all. 2.1.4) Industry profile:RCMICCI being a national body representing all segments of the exhibition industry comprising of organizers, venue owners, and service providers like stand construction companies, logistics, etc; the vision and mission of IEIA, besides driving the association, is to promote Indian exhibitions and trade fairs as a cost effective marketing medium nationally and internationally. In the increasing digital age, Exhibitions are the only media where buyers, sellers and products physically come together and thus become a potent force for business. Exhibitions are one of the most effective media for establishing and maintaining customer relations. Exhibitions become a success only if it is planned and organized properly by taking into account the position of the stalls and the total ambience of the hall etc.2.2) Name and location of group company:Company Name is ‘RCMICCI', RCMICCI, was registered with the Registrar of Societies, Under Societies Registration Act XXI of 1860 Under No. 55/63 of 2006, in New DelhiSub category is Indian Non- Government Organization. Primary location is Delhi. Main language of this organization is English. Registered address of this company is Plot no. 316, Park View Plaza,   Ajmal Khan Road, Karol Bagh, New Delhi-110005, India .2.3) Services'RCMICCI' organises trade fairs and being a non profit organisation, serves the society well by promoting women entrepreneurship , contributes to the education of those kids whose families cannot afford it or the ones without a family and also promotes startups which encourages the ones who have good plans and are willing to do something of their own.2.4) Department of work in Organisation: I worked with event manager Mr. Dushyant Yadav .He guided me very nicely and properly. In the organization where I am doing my internship is that I am learning the overall management that includes client relation, time management and at last man power management. Commitment, leadership and mental and physical devotion are the core factors needed to manage any type of event. Irrespective of the type or the scale of the event, the mental and physical hard work that is to be put in, differs only by a negligible degree of difference. There are innumerable activities that have to be carried out. First of all forming committees, then allocating different jobs to each committee is the very first step. Here all the theoretical concepts learnt up till now in subjects like public relations, human resource planning, logistics, human skills, controlling, accounts, organizing, and others come into actual use. As an event manager one must have a lot of flexibility in terms of working pattern. Be free to do all sorts of jobs irrespective of your position.2.4.2- Roles Assigned – The roles assigned to me were: The duty assigned to me was to arrange more and more sponsors for the exhibition and further I was delegated to handle and manage the entire finance of the event so organized. There were various sponsors who showed a lot of interest to be a part of our exhibition and were attracted by the motive of organizing such events. Some of the sponsors that joined us were: Jio LIC Mewara University Maya Garden Magnesia Radio Mirchi Dainik Bhaskar Ajit2.5) LessonWorking under RCMICCI was a great experience and moreover got a lot more to learn in the practical sense. The works assigned to me helped a lot in gaining various skills relating to event management. As I was asked to approach the sponsors , this task helped me a lot in enhancing my client relations skill. As it helped me how to deal with different sorts of people differently and influencing them with your words. Secondly, I got to develop my marketing skills as well as the management skills. I was also assigned the task of handling the finance which eventually helped in developing the skills.Being an NGO RCMICCI donates it earnings and profits towards the encouragement of education among the poor sector. Which too taught me about working selflessly for the society and the welfare of those who cannot afford the essentialities of one's life. 2.5.2) Lessons/experience learnt including skills obtained Communication Skills: Interaction with senior staff members and distinct customers helped me to boost up my communication skills. Teamwork Skills: People in the workplace perform  teamwork  when workers combine their individual skills in pursuit of a goal. Interpersonal Skills: Interpersonal skills  are the tools people use to interact and communicate with individuals in an organizational environment. Problem-solving Skills: I benefited from having good problem solving skills as we all encounter problems on a daily basis, some of these problems are obviously more severe or complex than others. Organizational Skills: Organizational skills in the workplace include general organizing, planning, and time management, scheduling, coordinating resources and meeting deadlines. PRE-PLACEMENT OFFER OR AWARD OF RECOGNITION Being an NGO that organizes events time to time, they don't hire an employee on an regular basis. Whenever an event such as trade fairs , exhibitions etc. are organized they do call their best representatives for helping them out and for that work I've been strongly recommended. Also along with my internship certificate they've rated me excellent for that purpose.

Liberal Studies Writing Task- School drug testing in Hong Kong

Liberal Studies Writing Task- School drug testing in Hong Kong Free Online Research Papers Liberal Studies Writing Task- School drug testing ‘Public opinion concerning the implementation of the school drug testing scheme was ignored by the HKSAR Government.’ To what extent do you agree with the statement? Explain your answer with the aid of three examples. With less than a month to go before the commencement of the Trial Scheme on School Drug Testing in Tai Po, important issues concerning implementation of the program such as invasion of privacy still remain unresolved. Despite this and the objection of some citizens, the government still decides to go ahead with the scheme. In this way, the public opinion was thought to be ignored by the government. However, someone thinks that the government has already made some amendments in response to the public. To be frank, I partly agree with the statement of the question. First of all, the government has been lessening the legal force of constraint in order to reduce the resistance of implementing the scheme. The government has promised that the police will not involved and the students who are tested positive will not be charged. In addition, the letter of consent has to be signed by both the student and his parent. Furthermore, the students can feel free to withdraw from the scheme. All these are the amendments made by the government in response to the demand of public. Therefore, the government can be considered to have deliberated the public opinions. Next, a hundred of students joined the demonstration to show their discontentment with the scheme. When they arrived the government headquarter, the security guards refused to open the gate to let them in and submit the petition. In this case, I think that the government officials should at least have accepted the petition to show their concern. Otherwise, the government would be thought to have ignored the public opinion. Thirdly, more than fifty briefing sessions of the drug testing scheme have been held in the Tai Po schools. The government said that what they had gained was positive feedback where negative feedback only took up a small part. During those sessions, the students and parents were free to express their opinions and interact with the government officials directly. Thus, the government officials can listen to the public opinion and make the scheme as ideal as possible. To sum up, I partly agree with the statement because of the amendments made to the scheme, the demonstration and the briefing sessions. After all, I do hope the number of drug abusers in Hong Kong will reduce gradually. Research Papers on Liberal Studies Writing Task- School drug testing in Hong KongStandardized TestingMoral and Ethical Issues in Hiring New EmployeesUnreasonable Searches and SeizuresQuebec and CanadaPETSTEL analysis of IndiaThe Effects of Illegal ImmigrationThe Relationship Between Delinquency and Drug Use19 Century Society: A Deeply Divided EraBringing Democracy to AfricaRelationship between Media Coverage and Social and